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Scopri cos'è ActivityPub, il protocollo alla base del fediverso.

Out for a walk

It seems that Today the weather is quite unsure... That said we decided to go out for a short walk in the surroundings.

Sometimes it's hard to remember how pleasant can be to breath fresh air in a natural environment till you do it.

Quite tired

“My key to dealing with stress is simple: just stay cool and stay focused.”

Ashton Eaton

Last working week was very hard and I'm quite tired in these days.

Luckily during weekends I can have enough time to charge my batteries again to afford next challenges.

Shrinkflation is bad

“Shrinkflation is the process of items shrinking in size or quantity, or even sometimes reformulating or reducing quality, while their prices remain the same or increase.”

Source: Wikipedia

The process of reducing quantity (or quality) of a product trying to keep the same price level is not (in general) a good commercial strategy in my humble opinion.

Why shrinkflation exists

Inflation is hitting raw material and energy costs, that's why producing the same quantity of a product costs more to companies.

There are few strategies companies can assume to afford this situation:

  • keeping the same product prices reducing profits;
  • increasing the cost of their products;
  • using shrikflation to mask the increased prices.

Why shrinkflation is not good

From a consumer perspective hidden shrinkflation is a kind of fraud.

First of all companies are used to mask quantity reduction behind some little tricks like keeping the same packaging of the product even if the quantity is reduced.

But if customers are used to buy 500 gr of pasta and now they buy 400 gr they will soon or later realize to have been gabbed.

Shrinkflation also complicates the process of comparing products.

It is better to buy 450 ml of milk at 1,85 eur or 500 ml at 2.15 eur?

If you are not Albert Einstein you will need a calculator to compare prices.

I'm quite sure customers are considering these practices against their interests, exposing all the brands applying them in a bad light.

Marketing managers, where are you?

Being curius

Curiosity played a big role in our human history.

Without being curious many things would have never been discovered.

Currently our stressed way of living is not promoting curiosity.

So my aim is to be more curius and you should try to do the same too!

Switching from ME to WE

I got married around 10 years ago. At the very beginning it was somehow difficult to change my way of thinking from the “single style” to a new one in which my wife was part of the game.

Nowadays I'm so tight to my wife that it is quite hard for me to do things without her.

That's the magic of love.

Is Fediverse becoming more Twitter style?

I joined the fediverse in 2018 (plus or menus) and I've seen all the changes that happened through the years.

At the very beginning it was only a nerd niche of early adopters, while nowadays more and more people are quitting Twitter to join a Mastondon instance.

People are using it like Twitter and at the same time claiming it is too similar to Twitter.

Technology can help, but the real problem is how people are using it.