Simplicity isn't simple
As I'm getting older I tend to appreciate more and more simple and essential things, both in life and technology.
Year after year I realized that tech companies tend to overcomplicate their products with tons of functionalities that only few people really use.
Selling a product as the best in the market is not enough if I've to spend months understanding how this product works.
A long learning curve will probably let those companies loose customers.
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